Finding the time to market effectively is always a challenge for photographers. There are so many demands on their time and resources that most find it difficult to give marketing the attention it deserves. But clients are the lifeblood of their business and marketing is the path to gaining new clients and cementing relationships with [...]
Tags: Photo Marketing Tips
Most photographers have unpredictable work schedules. Slow periods are (hopefully) followed by extremely busy periods. This makes it challenging to prepare marketing material that need to go out on a regular basis, such as email blasts, postcard mailings and print ads.
One solution is to prepare an entire year’s worth during a slow period. Ideally, over [...]
Tags: Photo Marketing Tips
