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Entries from August 2007

Market, With A Plan

August 15th, 2007 · Comments Off

Every business needs a marketing plan and photographers are no exception. Without one, it’s difficult to make the most effective use of your precious marketing resources. A marketing plan links together all your marketing activities to ensure they support your overall goals.
The plan doesn’t need to be complex to be effective, so it’s best to [...]

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Tags: Photo Marketing Tips

Sign Your Emails

August 15th, 2007 · Comments Off

Never underestimate the power of branding. It’s essential that your brand to be consistent in both large and small ways. Something that’s often overlooked is the email signature. Often email is the most frequent touchpoint you have with a client. The signature is a subtle put important way to not only provide your contact information, [...]

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Tags: Photo Marketing Tips